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Search Engine Optimization Company
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Search engine optimization or search engine promotion is the
process of promoting a business online to achieve better search engine rankings
for relevant, targeted key phrases.
Search engine optimization refers to optimizing the html and content of a
website for both search engines and visitors in order to attain higher rankings
than competing websites. Search engine optimization will increase qualified
traffic and generate customer enquiries that ultimately convert to sales.
Contrary to any sales hype you may read elsewhere, there are no software
products available, nor will there ever be, that can automate the search engine
optimization process.
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Search
Engine Optimization: |
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Having the best looking site won't give your business any benefit if it can't
be found. Merely registering your URL with all the major search engines won't
give your pages a decent shot at appearing on the coveted "page one" of the
search engine results unless it is backed up with a targeted search engine
optimization or promotion campaign. |
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Popular animated gizmos based on products like JavaScript or Flash, for
example, are to all intents and purposes invisible to search engine crawlers and
can seriously affect the search engine optimization process. So can Active
Server Pages, Java Server pages, elements contained within frames, and pages that
enforce acceptance of cookies. |
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Each page must be content rich, search engine friendly and should be easily
found by potential customers using relevant search terms. Search engine
optimization can achieve this. |
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Research shows that most search engine users don't look past the first two or
three pages of results returned by a search engine. |
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Research also shows that around 85 percent of Internet consumers use search
engines and directories to look for products, services and information. Given
such a high degree of consumer use and acceptance of search engine results,
search engine optimization is the most cost efficient and rewarding means of
generating qualified site traffic and activity. |
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Fact : People who actively searching for your products or services are
qualified prospects who, in the most part, have already made the decision to
buy! Focused search engine optimization brings the searcher and the supplier
together. |
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